Collaborate Like Cardi

Sooooo, I kicked 2018 off by teaching a visibility and relelvancy series on Facebook. Last night’s lesson was on Getting Comfortable with Colloboration if you want to remain visible and relevant between projects. This also happened last night.

 

That’s right Carbi B and Bruno Mars teamed up and dropped a dope ode to the 90s video. Now for those of you side eyeing me for even supporting, celebrating, and using Carbi B as a teaching point because you don’t like her messaging–you’ve been focusing on the wrong thing for so long you missed the methods and all the lessons she’s been teaching us on how to get this schmoney. For those of you who are concerned about what I’m watching you should be more concerned about how I’m walking (stay focused).

Cardi B closed out 2017 with two major collabos and opened 2018 with an awesome collaboration. If you want to elevate your brand in 2018 you better learn to collaborate like Cardi B. The method can be broken like this visibility + versatility = coins.

Here are 3 Tips to Help You Start Collaborating Like Cardi:

1. Each collaboration that Cardi B has been featured in has showcased the Trap Selena in either a different genre or a different side of Cardi as an artist demonstrating she isn’t a one trick pony. Do your collaborations allow you show your versatility?

2. With the exception of Cardi’s collaboration with Bruno Mars. She thoroughly promoted each collabo, by sharing snippets, footage, and thanking them. Bruno pulled a fast action move and dropped the video just when she started prompting it, but it worked. They’re trending and after the trend comes the checks. What’s your promotion strategy look like after you secure strategic collaborations?

3. Each collaboration has been with an artist that is at the top of their game or will introduce Cardi to a new and more diversified audience. Who are the influencers, authors, and brands that you should be collaborating with. Have you been talking to the same people online everyday and wondering why your PayPal isn’t blinging? It’s time for you to start collaborating like Cardi.

I don’t know what your goals for 2018 are, but if you clicked on the link to this blog or you’re following me then I know that one of your goals is to glow up. However, you have not been able to get in front of the right people to support your vision, you don’t want to waste time on investing in tactics that don’t make sense, and don’t fit your brand.

That’s why I’m hosting the Collaborate Like Cardi Masterclass. This step-by-step Collaborate Like Cardimasterclass will show you exactly how to easily identify which collaborations are key for your brand, exactly what you should showcase in these collaborations to increase your conversions, and how to gain collaborations even when no one is looking for you.  Register for this class and start creating the collaborations you need to collect more coins in 2018, immediately. 

#MompreneurMonday Produce 3 Ways to Get Over Being Busy and Start Being Productive

Has this ever happened to you–24 hours have past and you’ve spent it doing this and that, but you feel like you’ve done nothing? You’ve definitely been busy. You’re perspiring and a good chunk of your to-do list has been checked off, but the time has not been productive. Most likely if you’ve had this experience or a similar one I know what else you’re experiencing or rather not experiencing.

to do list mom.jpeg

You’re not experiencing any type of prosperity or growth in your business. Things are happening here and there, but nothing that you could anchor yourself on.

Are you over it?

I’m over it.

Yes, this has happened to me. The first step for getting over it was one having a reality check. This tip is a bonus tip. A friend of mine sat me down and said, “Nigeria, we need to figure this out. We need to figure out what’s blocking you.” After that conversation I discovered two things that were blocking me and one of them was I was too busy to be productive.

Mompreneur, it’s time to break from being busy and not being productive and move into prosperity and growth.  Here are the three things you need to:

  1. Meditate. Psalms 1 recommends you mediate on the word of God both day and night and whatsoever you do shall prosper. Set some time up for meditating on the word of God. If you’re not used to this start with one minute a day. When you get it down pact include the family too.
  2. Automate. Automate. Automate. You can’t automate when you’re kids are going to need you to take them to the hospital and you can’t automate playing with them in the park, but you can automate your email sequences, you can automate/schedule your social media updates and respond to notifications at a later time.
  3. Organize. Instead of having things posted on a ton of different calendars and good ideas in different books and your to-do list somewhere else put it all together in one place, so you don’t have to waste time scratching your head trying to figure out what’s going on.

If you want access to a solid planner that combines everything a millennial mompreneur and faith based owner need to get organized and get PAID click here to order the Passion and Purpose Planner.

 

IMG_6881Can I tell you why the Passion and Purpose Planner was conceived??? Many people only share their strong side on social media, but let me keep it real with you I am organizationally challenged and easily distracted. That makes motherhood and managing a business hard. In order for a business to succeed you need organization, focus, and discipline and for a faith based brand to make bank Christ has to remain at the center. So, I created a planner that combined every aspect of running a 21st Century Faith Based Biz. 👉🏾👉🏾Click here: www.inheritancebooks.co/PassionandPurposePlanner to order your Passion and Purpose Planner Quarterly Planner. Take a look inside the Passion and Purpose Planner. 

#WriterWednesday 16 Big Things From 2016

The end of the year always demands introspection and reflection, especially for me. As the year changes so does my age. I was blessed enough to be born on the last day of the year, so I am always looking back. 2016 was a bang up year for America– black men were killed at alarming rates, Trump was elected President, and many of the 80s and 70s’ pop icon that we grew up with passed away.

But we pressed on, at least I did. I didn’t do everything I set out to do, but 2016 was a break through year for me as an author. Check out the year in rewind and hopefully a literary jewel or two will trickle from this post into your lap.

  1. The very first reading I participated in was a paid reading and I sold books at the event. Could you imagine my shock, that I would be paid to read from my own book. Speeches I understand, but I never expected to be paid just to be just to read my work.

2. I started coaching authors. Some of my authors booked me to work on their writing and some of them booked me to teach them marketing strategies. Some of them listened and some of them didn’t. LOL.  In the end we both were stretched and grew. Wanna work with me too? To book your Publishing Pow-Wow today click here or click the photo below.

client-testimonial

3. I got a chance meet Kevin Powell. We were seated beside each other at the Black Book Fair. He bought a book and signed up for my mailing list. I don’t know if he read said book, but I was excited nonetheless for a potential new reader. As long as he has the book the possibility is there.

img_0610
Me and the legendary Kevin Powell
4. I became a staff writer for Memoirs of a Virtuous Woman. If you’re a Christian woman trying to live right and deal with real issues you need to pop over there. This position was a great win because someone that I worked with (Why did I type that past tense? Was that prophetic? I hope so.) someone that I work with was very adamant about me ditching Jesus and just writing for a secular platform. I said no and a month later I got this gig, which ultimately landed me in the Memoirs of a Virtuous Woman magazine as well. Whatever your convictions are hold onto them. 

memoirs-of-a-virtuous-woman

 

5. I met with a live bookclub here in New York City. Bookclubs are secret societies. The only way in is if you know somebody that knows somebody. Thankfully at my first reading of the year I met somebody who was a member of the Sugar and Spice bookclub. Many authors live off of bookclubs and as a new author while I recommend connecting with bookclubs invest your efforts in connecting with readers; they will always lead you to more readers whether they run in packs or not. 

 

6. I went to Chicago. I didn’t do anything touristy, but I totally and completely loved attending, Book It. I had such a great time I’m going back again in 2017 by God’s grace. I also had the opportunity to meet some readers whom I know and love online in the flesh. 


7. I finally learned how to properly promote my books and brand on Instagram. Yes, for real. I learned how to promote myself and my work and actually make sales. Want to learn as well? I wrote a book about it and taught a class on it make sure you grab each one Influence to Income Workbook and Influence to Income Video

8. I learned the power of going Live streaming. After teaching one class while Live streaming I booked a gig to teach a Smart Social Media Management class for authors.

 

9. I took the whole entire family to a book event. First of all the kids are already on the payroll, but we let the hubs tag along. We all made it out alive, so maybe just maybe I’ll let them join me on the road again.

 

10.  I got invited to speak at a library in North Carolina. Now that was a sore spot for me because every time I tried to book a trip or talk at a local library as someone suggested to me a long time ago it just never went right and then BAM! I got an invite. Though it is often said you shouldn’t wait for an opportunity you should create your own recognize that sometimes it’s just not your time. While there I met the and ate dinner with the Victorious Ladies Reading and if you don’t know who they are you better ask somebody. 


11. I wrote and published my first non-fiction book, Pursuing Your Passion in a Godly Fashion: Prayers for Creative Christians and Entrepreneurs. 

pypgf-3d

 

12. I sold out of Pursuing Your Passion in a Godly Fashion on the day of its release at the Christian Book Lover’s Retreat (which if you haven’t registered for it, please do yourself a favor and register). 


14. I finally made up in my mind that no matter what goes on around me I would write until God tells me to have a seat. 

15. I returned to my first love several times this year. I wrote some poetry. One of my poems was retweeted by Errol Lewis of NY1. Of course, I had  to tag him first.

 

Dear America

16. Opportunities abound and possibility is everywhere you just have to seek it, speak it, and walk in it. 


How was 2016 for you??? Share some of your highlights and lessons with me.

 

#MompreneurMonday 3 Self-care Tips to Increase Productivity

The nature of motherhood and the  conversation our culture has about motherhood is that self-care should be last on the list and your family first. The mom that wants to be a mogul at some point and time completely abandons self-care. But, ff you want make magic happen then you have to take care of the wand and that would be you. 

Here are 3 tips to incorporate self-care into your work routine and become more productive. 

Tip #1 Get Dressed Up

Polish your nails, paint your face, or get dressed up–even while you’re in the house. Yes, working from how has it’s perks like wearing pjs while taking a client call or uploading content to your blog, but when you look good you feel good. When you feel good you are more motivated to get stuff done. So, at least once a week dedicate some time to spicing up your look before dropping the kids off at school or tackle your to-do list in stellar pair of pumps and watch how quickly and smoothly you get things done. 

giphy-dress
Tackling that To-Do List Like

Tip #2 Put the Donuts, Bacon, and Bread Down

No, not forever, but again at least once a week you need to cut out the salt, sugar, and the bad carbs. What are bad carbs? You know, the ones that make you feel so full you can’t get anything done after eating them.Swap out fresh fruits and veggies. If you’re like me short on time or just not the magic bullet kind of girl, run into your local grocer and grab a bottle of Bolthouse Smoothies. You won’t be disappointed and your energy levels will be through the roof. More energy equals more productivity. 

Tip #3 Go to Bed Early and Sleep Late

Sleep deprivation is not conducive to running a business especially if you are the business. You may have some super creative hours–like at one am your best idea may come to you, but if you’re not sleeping well you’re abusing your body and brain, both of which you need to function. If sleeping at regular intervals isn’t possible take a nap and then attack the to-do list. It will change the way you do business trust me. In my new book,  Pursuing Your Passion in a Godly Fashion, I discuss the devastating effects sleep deprivation and stretching myself too thin had on me. I wound up in the ER (you don’t want that). Rest that mind then capitalize on the new ideas that freely flowing. 

Now, those are just three ways I use self-care to increase my productivity, but I’m open to suggestions.

How do you use make time to care for yourself as a mompreneur? 

#MompreneurMonday Get Respect While Working From Home

R-E-S-P-E-C-T isn’t that what all small business owners want? Of course, but sometimes it can be really difficult for a mompreneur to get some respect while working from home.

Raise your hand if you know what I mean. You’ve got the kids running around, the husband making requests, and those pesky Facebook notifications can be downright disrespectful.

The only way to get respect is to demand it.

 

giphy

Not quite like this, even though that’s how you may feel.

What you have to do be firm and about your business. Just like you would at your 9 to 5 create an environment that demands every member of your household respects your mompreneur hustle. It might be a fight and difficult for them to see it and grasp it, but go for it.

Here are 3 tips to create an environment of respect for your home based business:

  1. Set office hours. Sometimes your day will just run together, but realistically if you want people to respect what you do have to set the tone. Some of my early Periscope videos and live classes have traces of my children’s voices in the background. Then I finally sat them down and explained the seriousness of what I’m doing and now I have almost no background voices in my training. Put your foot down and explain it in a language that they understand. Just like your kids or husband can’t just pop up in the middle of a meeting at your office they can’t just pop up while you’re working at home.
  2. Keep your working space a working space. I don’t care if you have a table top tray or full-fledged office (I’m IN between the two. I have a cubicle) keep all non-business related items out of your working space. Evict all the sippy cups, crayons, etc. Make your working space working space. As your family sees you respect your working space they will.
  3. Quantify your contributions or  your potential contributions. Just like you would go before your boss for an annual review, sit down with the hubs or your partner and show them what your are earning and how those earnings have enhanced the household. If you’re just starting out–show your mate what the earning potential is and how much time you need to put to reach that point. Most men will be all for a few extra dollars coming in without you have to go out to get them.

Will it be easy? Absolutely not. You might have to struggle a little while to get into a routine that works for the family and has you feeling like the boss you are. Fight for it though. Your contribution is valuable and your dreams are worthy of respect.

Which one of these tips will you implement today? What tips to have for your fellow mompreneurs who are looking for some respect.

When You’re Not Making Dollars Does It Make Sense? 

This post is partially personal and partially inspired by last night’s episode of MaryMary. Yes, I watch MaryMary (we all need deliverance). Now, let’s get to the point at hand–and it is sometimes a point of contention for Christians in business–the dollars and the cents. 

We’ve all experienced that lull in sales or a lack thereof that makes you go, “What the…” Then you ask yourself why am I doing this, and then you ask you best friend why am I doing this, and then you ask God why am I doing this. Lastly, you wonder should I continue. 

When you’re not making dollars does it make sense? 

It seems to all stop making sense at that point, but I’ve got the answer for you and it comes from Tina Campbell’s very transparent moment on last night’s episode of MaryMary. Last night Tina confessed that the first leg of her tour had not made any profits. Not one of the shows she’d booked had sold out and thus she was unable to churn a profit. That seems impossible and highly unlikely for a star, but it happened and if it happened to her it can happen to us or has already. 

It happened to me. 

I was scheduled to teach a workshop that was widely publicized and well promoted I thought, however in the end only two or three people showed up. The first person was an older woman who really wanted to discover who Christ was. There was  another author conducting the workshop with me and we both sat side by side and ministered to her. We never led our workshop that day, but God’s work was performed and we did sell books to the small crowd that came through. 

Did we earn big bucks that day? No. We earned a few dollars, but it all made sense in the eternal scheme of things. God’s work was performed. 

Now, that’s not to say you shouldn’t earn a profit from your Christian business. I’m not that type of Christian. I don’t believe in the poverty gospel, nor do I partake in the I should n’t want gospel. Yes, I need to want less of the world’s goods and you do too, but there are too many times that God has promised to give me the desires of my heart for it to makes sense that I run a business and not expect a profit. 

Did I stop because I took an L that day? NOPE and neither did Tina. 

The question is what do you when creativity is costing you more than what it’s bringing in?

What should you do to make more dollars so this whole thing makes sense?

  1. Pray for prosperity and promotion. The Bible tells us it doesn’t come from the east, west, or south, but from God and you can’t get something from someone you’re speaking to. 
  2. Promote. Promote. Promote. Promote yourself and pay for promotion. Also don’t be afraid to book a strategy session with a coach. 
  3. Redirect your energy to places where it is more effective. If you’re not getting a response from Facebook it may be time to check out other social media sites to build and create your following. 
  4. Cut costs where you can. I am not saying do it all or waste your time trying to learn how to do it all, but if you can design a business card you can design a flyer and bookmarks. Save those dollars for ad space or to pay a promoter. 
  5. Keep on doing what you do with the utmost confidence in the Gift Giver, Jesus Christ and confidence in His word–the gift He’s given you is good and it will make room for you. It may take others a while to come to that realization, but you keep working until they do. 

Got suggestions on how authors and other creatives can earn a profit? Drop them in the comments below.

Are you an author or a creative entrepreneur that wants to work with me? Send an email to nigeria@inheritancebooks.co to book a 45 minute Monster Manifestation Session to develop an individualized strategy to generate attention and growth for your writing or business.