Balance. (FYI This is Not A How To)

If you came to this post seeking advice from a sage you’re in the wrong place. This is the Neophyte Author talking to you after all. 

What I offer in this post is a confession. I have been so unbalanced that I have accomplished a lot less than what I set out to accomplish.

In an attempt to establish and brand Inheritance Books I have neglected other things namely my personal brand.

How could that happen?

Well, I‘m not really sure how it happened. As I plotted and planned how to build my new company, which is now a year old I also bit off more than I could chew.

Do I regret it? No way. Within one year of business I released a book, started coaching other authors in the areas of marketing and writing, but where does that leave me?

For a moment I felt lost and I had some personal stuff going on that was trying to dim my light and as the to-do list got longer I stopped doing what I was supposed to do for me as an author.

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Many questions came to my mind during this process and they might be coming to yours as well, so here’s what I know, what I still don’t know:

Is a personal brand and business brand necessary?

For me yes. For you maybe. It all depends on your ultimate goal. I am an author and I run an independent publishing company. Eventually (actually very soon), I’ll be publishing other authors, so Inheritance Books must become known as a company that provides content that edifies and entertains. I still want to continue to write and that is separate from the company. I already have a tribe and you all may not want everything that Inheritance Books offers, so I have to build a tribe for Inheritance Books (and thank you to those who are supporting us).

Does balance actually exist?

I don’t know. With two kids who are in every class that requires them to be on the stage and requires me to be in either the audience or back stage there are some days I can’t do business. With a husband who is not a creative and doesn’t get what I do there are some days that I can’t do business. With a whole other career as an educator there are some days that I can’t do business. Currently I’m playing tug of war and I just decided I am going to win, by creating this balance that is highly sought after and rarely found. 

Is there anything I can do to get close to being balanced? 

Get organized. Get a planner and actually use it. Use your smart phone for more than posting on social media. Set reminders. Then let go and let it flow. 

Have you been struggling to find balance in your life? What do you do to keep everything in order and get stuff done? 

If you’d like to work with me send an email to nigeria@inheritancebooks.co to book a Publishing Pow-wow (for authors) or a Monster Manifestation Session (for creative entrepreneurs and digital brands and businesses. Visit Inheritance Books for more information. 

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